The Master's in International Consumer Trends, Brands and Innovation at the Lund University is a full-time 1 Year Postgraduate program in the field of Marketing. Delivered at the University's Lund Campus campus in Lund, Sweden, the course offers a balanced mix of academic study and practical experience.
Ideal for Bangladeshi students and other international applicants, this program provides high-quality education at a full-time competitive international tuition fee of SEK 150,000 Starting each August, it is designed to equip students with essential skills for advanced study and professional growth.
The Lund University offers modern facilities and a supportive environment, ensuring international students receive the guidance and resources needed for success. With a welcoming campus community and dedicated support services, Bangladeshi students can confidently plan their study abroad journey in the Sweden through this program.
Course Highlights
This programme allows you to develop advanced-level academic expertise in international marketing and brand management. We provide you with the theory, concepts and skills to operate, build strong brands and successfully market products and services across a range of dynamic and competitive international environments. You will train your ability to analyse societal shifts, trends and their interplay with consumption and brands, and gain skills that are essential for companies to be able to develop new innovations that raise profits and ideally improve sustainability as well.
The programme features a wide range of electives and value-added features, including high-quality industry collaboration, skills-based teaching, research excellence and real-life learning based on industry projects.
Students are truly international with representations from all parts of the world, which further enhances the learning experience. The programme is one of Sweden's most popular MSc degree programme.
Course Modules
Mandatory
Elective
Learning Structure
The programme is designed to increase your ability to solve complex problems and strengthen your decision-making skills. Teaching methods include case studies, seminars, presentations, team work, problem-solving exercises, and hands-on real-life business projects. The teaching methods are designed to facilitate integration of the theoretical and practical aspects of the programme and to encourage interaction among students. All modules require a high level of student participation in class.
Entry Requirements
- A Bachelor's degree with at least 60 credits in business administration or the equivalent discipline.
English Language Requirements
Listening
5.5
Reading
5.5
Writing
5.5
Speaking
5.5
Documentary Evidence List
- Bachelor's Transcripts
- Degree Certificate
- English Test (IELTS/ TOEFL)
- Motivation Letter/ SOP
- 2 Recommendation Letters
- Updated CV/ Resume
- Work Experience Certificates (if study gap)
- Passport Copy
Study Gaps
For applicants with an academic or professional gap of up to 5 years, admission is generally considered acceptable. If the gap exceeds this period, applications may still be successful but will typically be assessed on a case-by-case basis.
To strengthen your profile, it is important to:
- Provide a clear explanation of how you spent the gap period (e.g., employment, further learning, personal responsibilities).
- Emphasize the skills and experiences you developed during this time that are relevant to the program.
- Demonstrate that your academic qualifications continue to meet the course entry requirements.
Disclaimer: The information provided on this page is sourced from the official university website. Please note that universities may update their course details, fees, entry requirements and any other related information at any time without prior notice. We recommend verifying the latest updates directly with the university.
Last reviewed on 15 November 2025.